No, this isn’t my invention. Credit where it’s due - this little gem comes from Richard Wilkins, the master behind the infamous sausage machine and founder of the ‘Ministry of Inspiration’.
When I first saw Richard ‘demonstrating’ the sausage machine - "beef in, beef sausage out, pork in, pork sausage out" ... me and my corporate armour sat in the audience with scepticism.
He then went on to explain how a previous client of his, a success coach wasn’t feeling very successful.
That's when he got my attention.
She thought she had to put in hard work, longer hours, gaining more qualifications… to have the feeling of success coming out.
Contrary to what we have learned through our upbringing and education system - work hard and then you get somewhere - he taught his client to feel successful first - then the outward success would follow.
Whatever you put into the ‘sausage machine’ - your thoughts, beliefs, words, habits - is exactly what comes out the other end.
Stress creates stress, anger creates anger, low energy creates low energy…
‘Be the energy you want to attract’ - comes to mind.
That was a big eye opener when I first heard it.
Instantly I thought to myself: "have I ‘fed’ my own self-doubt and unhappiness?"
Was I in charge of being miserable at work?
Did I choose deliberately the relationship that didn’t work out?
Did I put expectations of others in but wanted ownership, freedom and autonomy out?
I had to chuckle to myself…”Was it really as simple as taking responsibility for myself and choose how I wanted to feel and the results I wanted to see?”
I certainly put in ‘feeling behind or feeling incomplete’ but expected progress, acceptance and a sense of arrival out.
Then I thought, I really need to become a better friend to myself.
If you’ve ever felt that inner emptiness - the void that lingers even when everything looks fine on the outside - I know that feeling. I’ve been there too.
The truth is, what we feed ourselves matters just as much as what we expect to get out.
When we keep putting in self-criticism, comparison, or doubt, it’s no surprise we feel disconnected and weary.
Becoming a better friend to yourself starts with changing the ingredients.
Seeing yourself, not just through the reflection of achievements or approval, but for who you are beneath it all.
To feel whole again, we need to refill what I call our core desired feelings - belonging and connection, acceptance and approval, love and being loved, safety and security, significance and validation.
When you begin noticing and nurturing these within yourself, everything shifts. You start to belong to you. You walk into any room feeling grounded, calm, and enough - not because someone else says so, but because you know it.
Since the day I met Richard for the first time in 2014, I have gone through his coaching program and then trained as a coach in the same methodology. And nowadays I'm one of a few BC Leaders (BC- Broadband Consciousness) coaches passing on the simple yet powerful strategies based on my own transformation.
And if you’d like someone by your side while you learn to feed yourself the thoughts and feelings that truly nourish you - this is the work I do.
I help corporate professionals tired of doing life solo, find their inner compass and shift from autopilot and survival mode to a place of ownership, grounded confidence, and calm self-assurance —
so you can make decisions that feel clear and right for you,
so you can build relationships that feel genuine and supportive,
so you can walk into your day with energy that lasts,
and finally feel joy, take up space, love deeply, and feel alive again.
Book a complimentary call here and let’s get you feeling like yourself again!
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